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Case Study

How Furry Friends grew online bookings with a website pet owners love

60%

Online bookings surged

25%

Increase in repeat business

Paws and Pampering Website Design

Furry Friends Pet Grooming offers gentle, high-quality grooming for dogs and cats. A new website and digital marketing push made it easy for pet owners to discover the salon and book online.

Client Background: Furry Friends is a family-run grooming salon with a loyal local following. Bookings were managed over the phone and on social media messages, which took time away from the pets.

Challenge: The old website was outdated, hard to use on mobile and had no online booking. New customers found it hard to compare services, and regulars often forgot to rebook.

Solution: We built a friendly, mobile-first site and supporting marketing:

Website design

  • Designed a bright, welcoming brand presence with photos of real customers' pets.

  • Created clear service and pricing pages for each breed size and treatment.

Online booking

  • Integrated online booking with automated confirmations and reminders.

  • Added rebooking prompts after each visit to encourage regular grooming.

Local marketing

  • Optimised local search listings and launched a review campaign.

  • Ran seasonal social campaigns that featured before-and-after transformations.

Results

  • Online bookings surged 60%.

  • Repeat business increased 25% thanks to automated rebooking reminders.

  • Staff spend far less time on the phone and more time with the animals.

“Our customers love booking online, and we love not juggling the phone between grooms. The new site really feels like us.”
Owner, Furry Friends Pet Grooming

A friendly website with simple online booking helped Furry Friends grow while giving the team more time for what they do best.

Paws and Pampering Website Design showcase 1

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