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Unlocking the Secret Sauce: A Guide to Ranking on Google
GOOGLE ALGORITHMFEBRUARY 7, 2024

Unlocking the Secret Sauce: A Guide to Ranking on Google

Google uses over 200 ranking signals in its algorithm. While no one knows all of them, focusing on the core principles of E-E-A-T will put you ahead of 90% of competitors.

We dive into the most influential ranking factors and how you can optimize your site to please both users and search engines.

Core Ranking Factors:

  • Content Quality: Creating helpful, reliable, people-first content.

  • User Experience (Core Web Vitals): Page speed, stability, and mobile-friendliness.

  • Authority (Backlinks): Quality links from reputable sites in your industry.

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